Health & fitness

Only Protein

Full launch, from messaging to channel distributionLaunchesBrand & positioning
The headline

Launched end to end, from product naming to channel distribution.

The situation

Simple, clean protein powder derived from New Zealand whey, without fillers and chemicals, needed to be available for sale and known to its customers.

What Sprout did

Sprout launched the company from core messaging development to product naming to product family package design, and finally to outbound marketing, awareness generation and channel distribution.

The result

Only Protein continues to be a leader in the clean protein industry.

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